Is the Finch app worth it? Free vs Plus, teens and alternatives
Finch's free tier covers the full self-care pet routine with no ads. Here is what Plus really adds, how the trial bills, what parents should know, and when Headspace or Forest fits better.
Miguel Nascimentos Inez · Editor · · 8 min read
Key takeaways
- Finch is worth it for most people on the free tier, which covers the full self-care pet routine with no ads.
- As of November 2026, Finch Plus lists at $9.99 a month or $69.99 a year; it suits daily users who want more prompts and activities.
- Pick Headspace for guided meditation and Forest for staying off your phone; Finch is best for gentle daily goals and mood tracking.
- Parents should know Finch has no parental controls, asks sensitive questions at sign-up and sells in-app purchases.
- The 7-day trial converts to a paid plan unless cancelled in your store settings, and Finch is not a substitute for therapy.
Is the Finch app worth it? For most people, yes. The free version covers the core routine of caring for a small bird by finishing self-care goals, and it shows no ads. As of November 2026, Finch Plus lists at $9.99 a month or $69.99 a year, and it pays off mainly if you open the app daily and want more prompts, activities and cosmetics.
The main caveats are billing on the 7-day trial, occasional stability complaints, and the fact that Finch is a gentle habit tool, not therapy. Below is what you get on each tier, how the app holds up over months, what parents of teens should check, and how it compares with Headspace and Forest.
What Finch is and how a day works
Finch is a self-care app from Finch Care, available on iOS and Android, that sits in the Health & Fitness category. You raise a small virtual bird. Each time you check in or complete a goal you set for yourself, your bird gains energy and heads off on an adventure, then comes back with a story to tell.
The important design choice is that nothing bad happens if you skip a day. The bird never dies, gets sick or loses progress. That makes Finch very different from streak-based apps, where missing a day can feel like failure.
A typical day looks like this:
- A morning check-in asking how you feel, with a mood rating
- A short list of goals you chose, such as drinking water, stepping outside or texting a friend
- Optional extras: a reflection prompt, a breathing exercise, a soundscape or a quiz
- An evening check-in, and a story from your bird about its adventure
The App Store listing describes the main tools as a goal tracker, guided bullet journaling, breathing exercises, a mood tracker with trends, quizzes that track anxiety, depression and body image, sleep wind-downs and an insights view. You can see the full list on the official App Store page.
There is also a social layer. Friend codes let you link with people you know and send them "good vibes" and small gifts. A shop sells clothes and furniture for your bird, paid for with an in-app currency called rainbow stones that you earn by using the app. A home-screen widget and reminders keep the bird in view.
What you get free and what Finch Plus adds
The free tier is unusually complete. According to HabitBox's breakdown, it covers bird care and adventures, personal goals, reflections, mood check-ins, good vibes to friends and seasonal events. The Google Play listing shows in-app purchases but no "Contains ads" label, checked in September 2026.
Plus mostly adds variety rather than unlocking anything essential.
| Feature | Free | Finch Plus |
|---|---|---|
| Bird care and adventures | Yes | Yes |
| Personal goals and mood check-ins | Yes | Yes, with more emoji options |
| Reflection prompts | Core set | Extra prompts |
| Activities and timers | Basic set | More activities and timer options |
| Good vibes to friends | Yes | More emoji |
| Seasonal events | Yes | Extra rewards |
| Shop items | Standard selection | Extra items |
| Ads | None | None |
If the free version keeps you checking in, you are not missing a hidden core feature. Plus is for people who use Finch enough that the default prompts and activities start to repeat.
Prices and which plan to pick
Finch's Help Center lists Plus at $9.99 a month or $69.99 a year, as reported by Headway and HabitBox and last confirmed in September 2026. Twelve months on the monthly plan costs $119.88, so the yearly plan works out roughly 42% cheaper.
The store tells a messier story. On 21 September 2026, the US App Store listed nine separate Plus purchases ranging from $5.99 to $69.99, including $34.99, $39.99, $41.99, $49.99 and $59.99. These likely reflect discounts, offers and plan variations, so the price you see may differ. Always read the exact amount and renewal period on the payment sheet before you confirm.
Our advice:
- Use the free version for at least two or three weeks before paying anything
- If you still open it most days, try one month of Plus rather than committing to a year
- Buy the yearly plan only once you know the extra prompts and activities matter to you
How the trial works and how to cancel
Billing complaints are the most common criticism of Finch, and the trial terms are part of the reason. Finch's FAQ, as HabitBox reports it, describes two trials. One is a 3-day Plus trial that simply ends. The other is a 7-day trial that turns into a paid subscription unless you cancel. Nobody has published which users get which, so check the wording when you start.
To cancel before you are charged:
- iPhone: open Settings, tap your name, then Subscriptions, choose Finch and cancel
- Android: open the Play Store, tap your profile, go to Payments and subscriptions, then Subscriptions, and cancel Finch
Deleting the app does not cancel a subscription. Cancel at least a day before the trial ends, and take a screenshot of the confirmation.
Is the Finch app worth it after the first few months?
This is where most reviews stop short. The widely read reviews cover 30 days at most, and some did not use the app at all. Here is what the design and the user complaints suggest about the longer haul.
Where it holds up
The no-punishment design is the biggest reason Finch lasts. Because the bird never dies, a bad week does not wipe out your progress or make you feel guilty about returning. For people who abandon habit apps after breaking a streak, that matters more than any feature.
The mood trends and insights view also get more useful with time. A few days of check-ins tell you little. A few months can show patterns, such as low mood on short-sleep nights or better days when you get outside.
Where it wears thin
- The pet can start to feel like a chore. Some users report that checking in becomes about keeping the bird going rather than looking after themselves. If that happens, trim your goal list.
- Goals are all-or-nothing. You either complete a goal or you do not, with no partial credit. Break big goals into small ones, like "walk 10 minutes" instead of "exercise".
- There is a learning curve. Between the shop, currency, adventures, quizzes, friends and timers, the app has a lot of menus. Many people use only a fraction of it.
- Stability and support. Complaints mention bugs, slow support replies and, in one case, lost data.
In short, Finch tends to stay useful if you treat it as a light daily ritual. It wears thin if you load it with dozens of goals.
Why the store ratings and Trustpilot disagree
The gap is striking. On 21 September 2026, Finch had 4.9 stars from 754,061 US App Store ratings and 4.88 from 623,766 Google Play ratings, with more than 10 million Play downloads. Its Trustpilot score was 2.4 out of 5.
That Trustpilot score comes from only 14 reviews, on an unclaimed profile. People who leave reviews there are usually upset about something specific, and the complaints focus on trial billing, support, stability and one lost-data case. Store ratings, meanwhile, are often prompted inside the app by happy users.
Both numbers are real but measure different things. The store ratings tell you people like using Finch. The Trustpilot reviews tell you where things go wrong: mostly money and support.
Finch for teens: what parents should know
Finch is popular with teens, and its gentle tone suits that age. But parents should check a few things first, because coverage of teen use is thin.
- Age rating: Internet Matters reports a PEGI 3 rating, so app stores will not block it for younger users.
- No parental controls: there are no built-in tools for parents to see activity or limit features.
- Sensitive sign-up questions: onboarding asks about mental health, age, gender and daily challenges. Talk with your teen about what they are comfortable sharing.
- In-app purchases: Plus and other items can be bought in the app. Use Apple's Ask to Buy or Google Play's purchase approval to prevent surprise charges.
- Guardian Program: the App Store lists a separate $7.99 purchase called the Guardian Program. We could not confirm what it includes, so ask Finch support before buying it.
- Friend codes: friends connect only by sharing codes, but check who your teen has added.
For broader options, see our Kids category.
Finch is not therapy
Finch includes quizzes that track anxiety, depression and body image, and its prompts can help you notice how you feel. That is useful, but it is not diagnosis or treatment. It cannot respond to a crisis or replace a therapist.
If you or someone you know is in danger or thinking about self-harm, contact local emergency services. In the US you can call or text 988. In the UK and Ireland, Samaritans answer on 116 123. Elsewhere, your doctor or a local helpline can point you to support.
Finch vs Headspace vs Forest
None of the main reviews compare these three, though people often weigh them up. They solve different problems.
| Finch | Headspace | Forest | |
|---|---|---|---|
| Main purpose | Daily self-care goals and mood tracking | Guided meditation and mindfulness | Staying off your phone to focus |
| Game element | Virtual bird that never dies | Minimal | Virtual tree that dies if you leave the app |
| Guided audio | Breathing and soundscapes | Large library of guided sessions | None |
| Free use | Most features | Limited sample | Varies by platform |
| Best for | Gentle routines and mood awareness | Learning to meditate | Study and work sessions |
We have not listed Headspace or Forest prices here because we could not confirm current plans. Check their official store pages before paying.
Finch or Headspace
Pick Headspace if you specifically want to learn meditation with structured courses and a wide range of guided sessions. Pick Finch if you want small daily goals, mood tracking and a light sense of reward, with meditation as a minor side feature. Some people use both: Finch for the routine, Headspace for the practice.
Can Finch replace Forest?
Not really. Finch has timers, and Plus adds more timer options, but they are part of self-care activities. Forest, which sits in our Productivity category, is built around one job: keeping you off your phone. You plant a tree, and it withers if you leave the app before the timer ends.
That stakes-based design is the opposite of Finch's forgiving one, and that is the point. If your problem is scrolling during study or work, Forest addresses it directly. If your problem is forgetting to eat, rest or go outside, Finch fits better.
Who should use Finch, and who should skip it
Good fit:
- People who drop habit apps after breaking a streak
- Anyone who wants a soft daily check-in with mood trends
- Teens and adults who like cute, low-pressure games
- Friends who want to encourage each other without a social feed
Look elsewhere if:
- You want a serious meditation course: try Headspace
- You need help staying off your phone: try Forest
- You want task management with deadlines: Habitica or a to-do app suits you better
- You mainly want sleep data: Sleep Cycle tracks your nights directly, while Finch only offers wind-downs
- You want a game that gets you moving: Zombies, Run! turns runs into missions, and we covered it in Is the Zombies Run app worth it?
So, is the Finch app worth it? Start free, give it a few weeks, and pay for Plus only if you find yourself wanting more of what you already use. Set a reminder before any 7-day trial ends.
Frequently asked questions
Is the Finch app really free?
Is the Finch app really free?
Yes. The free version includes the bird, adventures, goals, reflections, mood check-ins, good vibes to friends and seasonal events, with no ads. Finch Plus is optional and adds extra prompts, activities, timer options and cosmetic rewards.
How much does Finch Plus cost?
How much does Finch Plus cost?
Finch's Help Center lists Plus at $9.99 a month or $69.99 a year, as reported in September 2026. The App Store also shows several discounted variants between $5.99 and $69.99, so check the payment sheet for your exact price.
Does Finch help with anxiety or depression?
Does Finch help with anxiety or depression?
Finch can help you notice patterns through mood tracking, reflections and quizzes, and many users find the gentle routine supportive. It is not therapy or treatment, so anyone struggling should also talk to a doctor or mental health professional.
Will my Finch bird die if I stop using the app?
Will my Finch bird die if I stop using the app?
No. The bird never dies, and missing a day does not cost you progress. You can come back after a break and pick up where you left off.
Does Finch show ads?
Does Finch show ads?
No. The Google Play listing shows in-app purchases but no ads label, and reviewers report an ad-free experience on both the free tier and Plus.
Can I use Finch with friends?
Can I use Finch with friends?
Yes. You can add friends with friend codes, then send them good vibes and small gifts. There is no public feed, so you only interact with people whose codes you have.
Apps in this article
Finch
A virtual pet that grows and goes on adventures as you check in on your mood, habits and goals
Forest
A focus timer that grows a virtual tree while you leave your phone alone, and kills it if you don't
Sleep Cycle
A sleep tracker and smart alarm that listens from your nightstand, no wearable required
Zombies, Run!
An audio drama that turns your runs, walks and treadmill sessions into missions in a zombie apocalypse